Marketing services designed for clarity, focus, and confident decisions
As businesses grow, marketing often becomes more complex. More channels, more opinions, more activity, and less certainty about what actually matters.
I work with brands, founders, leadership teams, and agencies to provide senior marketing direction when clarity and focus are needed.
Rather than adding more activity, my role is to help you decide what to prioritise, where to invest, and how to make decisions that drive measurable growth.
I work through three engagement models, depending on the level of strategic input and leadership required.
Marketing Strategy Sprint
Focused marketing strategy you can execute right away. An intensive, 4-week engagement that rebuilds your proposition and go-to-market strategy from the ground up.
Senior strategic thinking in a prioritised 90-day plan, delivered in weeks, not months, so every marketing decision has real direction behind it.
Fractional Marketing Leadership
For growing brands ready to move beyond reactive marketing.
Hands-on senior marketing leadership, working directly alongside you at the speed your business needs, from someone who combines global strategic expertise with a dedicated, personal approach.
Agency Partnership
A senior marketing partner for high-stakes pitches and key accounts.
Add senior strategic marketing capability when a pitch or client account needs more depth.
I work alongside your team to sharpen the response, hold the strategic thread and help deliver at pace.
Strategic experience I bring
Before founding HCxConsulting in 2023, I spent 15 years at Microsoft, progressing from UK consumer marketing into EMEA and global Xbox roles. I now bring 17+ years of marketing experience to growing brands, applied hands-on and at pace.
Everything I do starts with audience: who you're really talking to, and what will actually move them. It's how I help clients grow with confidence, not guesswork.
FAQs
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If you need ongoing senior marketing leadership to set priorities, guide your team and agencies, and keep delivery moving, Fractional Marketing Leadership is likely the best fit.
If you’re not ready for ongoing support but need to step back, sharpen your strategy and leave with a focused plan, the Marketing Strategy Sprint may be more appropriate.
And if you’re an agency looking for senior strategic support on a pitch, key account or client delivery, Agency Partnership is designed for that.
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No. Often the first conversation is about understanding where marketing is getting stuck, what the business is trying to achieve and where senior support would have the greatest impact.
From there, I can recommend the most appropriate way of working together.
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I work best with established, revenue-generating businesses that have something proven to grow and are ready to invest in marketing properly.
That includes growing founder-led brands, established SMEs, larger organisations and agencies that need additional senior expertise.
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Yes. The right shape of support can change as the business evolves.
A Marketing Strategy Sprint can create the foundations for ongoing Fractional Marketing Leadership, while an Agency Partnership may begin around a specific pitch and develop into longer-term strategic support.
The important thing is choosing the level of support that matches what the business needs now.
